Summary

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--SUPERS--
0 - 1:32
POOL

14 - 16 (Too quick!)
Tim Cook
Apple CEO

1:18 - 1:25
Jeff Williams
Apple COO

--LEAD IN--
APPLE'S BIGGEST DAY OF THE YEAR DIDN'T DISAPPOINT TECHIES AND FANS
THE COMPANY UNVEILED NEW IPHONES AND GADGETS INCLUDING A NEW APPLE WATCH THAT ALSO SERVES AS A HEALTH DEVICE
IN TODAY'S CONSUMER WATCH, MARY MOLONEY HAS A CLOSER LOOK AT APPLE'S ANNUAL EVENT

--REPORTER PKG-AS FOLLOWS--
APPLE IS SUPER-SIZING
THE TECH-GIANT UNVEILED ITS LATEST LINE OF PRODUCTS AT THEIR HEADQUARTERS IN CUPERTINO AND THEY'RE BIG REALLY BIG
AMONG THE NEWEST GADGETS -
Tim Cook, Apple CEO: This is iphone ten
APPLE UPGRADED ITS HIGH-END IPHONE TEN
AT 65 INCHES, THE IPHONE XS (TEN-S) MAX IS APPLE'S BIGGEST AND MOST EXPENSIVE SMARTPHONE EVER! WITH A HEFTY PRICE TAG TO MATCH-- STARTING AT $1,099
THE 58 INCH OPTION IS CALLED THE IPHONE X-S (TEN-S)
APPLE TOUTED UPGRADED FEATURES ON BOTH DEVICES-- INCLUDING A 12-MEGAPIXEL CAMERA WITH BIGGER SENSORS AND AN IMPROVED H-D-R MODE
THE LOWER-END IPHONE X-R (TEN- R) WAS ALSO INTRODUCED ON STAGE--
IT'S MISSING A HOME BUTTON AND COMES IN SEVERAL FUN COLORS
AND WATCH THIS--
Jeff Williams, Apple COO: It's just beautiful
APPLES' LATEST VERSION OF ITS WATCH IS THINNER AND PROMISES IMPROVED HEALTH AND FITNESS FEATURES
THE FOURTH GENERATION DEVICE COMES WITH A LARGER SCREEN THAT MONITORS YOUR HEART RATE AND CAN CALL FOR HELP IF IT DETECTS YOU'VE FALLEN
APPLE SAYS ITS THE FIRST OVER-THE-COUNTER E-C-G DEVICE APPROVED BY THE F-D-A THAT CAN TRACK HEART CONDITIONS
Jeff Williams, Apple COO: All ACG reporting, their classifications the noted symptoms they're all stored in a PDF that you can share with your doctor
AND APPLE IS GOING GREEN!
IT PROMOTED ITS RECYCLING PROGRAM CALLED GIVE-BACK THAT BUYS YOUR OLD DEVICES OR RECYCLES THEM FOR FREE
FOR CONSUMER WATCH-- I'M MARY MOLONEY

--ANCHOR TAG--
WEDNESDAY'S EVENT IS A KEY MOMENT FOR APPLE - FACING THE CHALLENGE OF CREATING AND IMPROVING DEVICES WORTHY OF THE HEFTY PRICE TAGS
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--KEYWORD TAGS--
APPLE ANNOUNCEMENT NEW PRODUCTS IPHONE IWATCH DEVICE HEALTH MONITOR